JIVA had outdated packaging for 9 brands that was not hitting their target market. A firm helped to create the bare bones of the Everland rebrand, and I was hired to refine and redo all of their products for Everland, as well as branding for the 3 other brands. These included New World Foods and Sweetcane, which can be found in almost every store in Vancouver. 

The rebrand included branding identity, logo work, creating print and web material for both internal clients as well as external customers, trade displays, e commerce website design and templates. I created labels for every product, which required adapting the brand to a wide range of labels and printing techniques. We sourced printers from all over the world to meet our packaging needs. This required different print approaches and die-lines for each product line.